PHOTO: An aerial shot of Airlie Beach. Picture: Tourism Whitsundays. Source: Supplied

Private chefs, champagne on arrival, a VIP concierge and super yachts at your disposal. These are some of the standards you can expect when renting in Airlie Beach these days.

THERE is a new contender for Byron Bay’s holiday destination crown, but while you can expect barefoot luxury in Airlie Beach — forget pretentiousness.

Private chefs, champagne on arrival, a VIP concierge and super yachts at your disposal are some of the standards you can expect when renting one of the luxe properties luring the rich and famous to the once sleepy town.

No longer just a haven for backpackers on a budget, Airlie Beach has an emerging luxury rental market catering for a new clientele arriving on their $50 million boats.

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