{"id":14964,"date":"2018-11-07T09:38:41","date_gmt":"2018-11-06T20:38:41","guid":{"rendered":"https:\/\/propertynoise.co.nz\/au\/?p=14964"},"modified":"2018-11-07T09:38:41","modified_gmt":"2018-11-06T20:38:41","slug":"the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency","status":"publish","type":"post","link":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/","title":{"rendered":"The accidental real estate agent: Tech entrepreneur starts own agency"},"content":{"rendered":"

 <\/p>\n

PHOTO:\u00a0LookSmart co-founder Evan Thornley’s next business is a real estate agency. YouTube<\/strong><\/p>\n

Property is a long way from entrepreneur and investor Evan Thornley\u2019s first successful business venture, a dotcom-era internet search and listings darling called LookSmart.<\/p>\n

Back in 1999, Mr Thornley and co-founder Tracy Ellery took the dual Nasdaq and ASX listed LookSmart to a market capitalisation of $14.2 billion before the dotcom crash.<\/p>\n

Now Mr Thornley has turned his business skills to real estate.<\/p>\n

\u201cI\u2019m an accidental real estate agent,\u201d he says.<\/p>\n

A conversation with business partner Antony Cohen four years ago, about the poor service property investors encounter in the real estate industry, led them to launch an investor-focused estate agency called LongView.<\/p>\n

\u201cIt\u2019s not intuitive to me as a business person that an industry would be so neglectful of what potentially are its most valuable clientele,\u201d he said.<\/p>\n

READ MORE VIA SMH<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

  PHOTO:\u00a0LookSmart co-founder Evan Thornley’s next business is a realRead More →<\/a><\/span><\/p>\n","protected":false},"author":2,"featured_media":14965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[461747081],"tags":[478101815,478101816,478098512,478098521,478101812,478101813,478101818,478101817,478101814,478098513,478098579,478098510,478098514,478098511,478098705,478098533,478098509],"class_list":["entry","author-wpcomsupport","post-14964","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australian-property-real-estate-news","tag-accidental-real-estate-agent","tag-antony-cohen","tag-australia","tag-australians","tag-entrepreneur-and-investor","tag-evan-thornley","tag-investor-focused-estate-agency","tag-longview","tag-looksmart","tag-property","tag-property-market","tag-property-news","tag-propertynoise","tag-real-estate","tag-real-estate-agency","tag-real-estate-agent","tag-real-estate-news"],"yoast_head":"\nThe accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia\" \/>\n<meta property=\"og:description\" content=\"  PHOTO:\u00a0LookSmart co-founder Evan Thornley’s next business is a realRead More →\" \/>\n<meta property=\"og:url\" content=\"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/\" \/>\n<meta property=\"og:site_name\" content=\"Property News Australia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PropertyNoiseNZ\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-06T20:38:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i1.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg?fit=1280%2C720&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"WordPress.com Support\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@propertynoisenz\" \/>\n<meta name=\"twitter:site\" content=\"@propertynoisenz\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WordPress.com Support\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/\"},\"author\":{\"name\":\"WordPress.com Support\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/person\\\/315d144907da6f97bc727653fad8e18b\"},\"headline\":\"The accidental real estate agent: Tech entrepreneur starts own agency\",\"datePublished\":\"2018-11-06T20:38:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/\"},\"wordCount\":159,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg\",\"keywords\":[\"accidental real estate agent\",\"Antony Cohen\",\"australia\",\"Australians\",\"entrepreneur and investor\",\"Evan Thornley\",\"investor-focused estate agency\",\"LongView\",\"LookSmart\",\"property\",\"property market\",\"Property News\",\"propertynoise\",\"real estate\",\"real estate agency\",\"real estate agent\",\"Real Estate News\"],\"articleSection\":[\"Australian Property & Real Estate News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/\",\"name\":\"The accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg\",\"datePublished\":\"2018-11-06T20:38:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#primaryimage\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg\",\"contentUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The accidental real estate agent: Tech entrepreneur starts own agency\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#website\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\",\"name\":\"Property News Australia\",\"description\":\"Property News | Real Estate News | Australia\",\"publisher\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\",\"name\":\"The Property Noise Group\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/Property-Noise-Australia.jpg\",\"contentUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/Property-Noise-Australia.jpg\",\"width\":1120,\"height\":160,\"caption\":\"The Property Noise Group\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/PropertyNoiseNZ\\\/\",\"https:\\\/\\\/x.com\\\/propertynoisenz\",\"http:\\\/\\\/propertynoisenz\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/person\\\/315d144907da6f97bc727653fad8e18b\",\"name\":\"WordPress.com Support\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g\",\"caption\":\"WordPress.com Support\"},\"description\":\"Guided Transfer support account for the two week period after transfer. Safe to delete if the support period is over.\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/","og_locale":"en_US","og_type":"article","og_title":"The accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia","og_description":"  PHOTO:\u00a0LookSmart co-founder Evan Thornley’s next business is a realRead More →","og_url":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/","og_site_name":"Property News Australia","article_publisher":"https:\/\/www.facebook.com\/PropertyNoiseNZ\/","article_published_time":"2018-11-06T20:38:41+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/i1.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg?fit=1280%2C720&ssl=1","type":"image\/jpeg"}],"author":"WordPress.com Support","twitter_card":"summary_large_image","twitter_creator":"@propertynoisenz","twitter_site":"@propertynoisenz","twitter_misc":{"Written by":"WordPress.com Support","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#article","isPartOf":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/"},"author":{"name":"WordPress.com Support","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/person\/315d144907da6f97bc727653fad8e18b"},"headline":"The accidental real estate agent: Tech entrepreneur starts own agency","datePublished":"2018-11-06T20:38:41+00:00","mainEntityOfPage":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/"},"wordCount":159,"commentCount":0,"publisher":{"@id":"https:\/\/propertynoise.co.nz\/au\/#organization"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg","keywords":["accidental real estate agent","Antony Cohen","australia","Australians","entrepreneur and investor","Evan Thornley","investor-focused estate agency","LongView","LookSmart","property","property market","Property News","propertynoise","real estate","real estate agency","real estate agent","Real Estate News"],"articleSection":["Australian Property & Real Estate News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/","url":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/","name":"The accidental real estate agent: Tech entrepreneur starts own agency - Property News Australia","isPartOf":{"@id":"https:\/\/propertynoise.co.nz\/au\/#website"},"primaryImageOfPage":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#primaryimage"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg","datePublished":"2018-11-06T20:38:41+00:00","breadcrumb":{"@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#primaryimage","url":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg","contentUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2018\/11\/LookSmart-co-founder-Evan-Thornleys-next-business-is-a-real-estate-agency..jpg","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/propertynoise.co.nz\/au\/the-accidental-real-estate-agent-tech-entrepreneur-starts-own-agency\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/propertynoise.co.nz\/au\/"},{"@type":"ListItem","position":2,"name":"The accidental real estate agent: Tech entrepreneur starts own agency"}]},{"@type":"WebSite","@id":"https:\/\/propertynoise.co.nz\/au\/#website","url":"https:\/\/propertynoise.co.nz\/au\/","name":"Property News Australia","description":"Property News | Real Estate News | Australia","publisher":{"@id":"https:\/\/propertynoise.co.nz\/au\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/propertynoise.co.nz\/au\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/propertynoise.co.nz\/au\/#organization","name":"The Property Noise Group","url":"https:\/\/propertynoise.co.nz\/au\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/logo\/image\/","url":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2017\/04\/Property-Noise-Australia.jpg","contentUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2017\/04\/Property-Noise-Australia.jpg","width":1120,"height":160,"caption":"The Property Noise Group"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/PropertyNoiseNZ\/","https:\/\/x.com\/propertynoisenz","http:\/\/propertynoisenz"]},{"@type":"Person","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/person\/315d144907da6f97bc727653fad8e18b","name":"WordPress.com Support","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b30ccc6620ca400d7ee2e961a45ba7ba6b349a5bd9d10f8701643778f349fd2d?s=96&r=g","caption":"WordPress.com Support"},"description":"Guided Transfer support account for the two week period after transfer. Safe to delete if the support period is over."}]}},"_links":{"self":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/14964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/comments?post=14964"}],"version-history":[{"count":1,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/14964\/revisions"}],"predecessor-version":[{"id":14966,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/14964\/revisions\/14966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/media\/14965"}],"wp:attachment":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/media?parent=14964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/categories?post=14964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/tags?post=14964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}