{"id":16822,"date":"2019-02-07T13:58:56","date_gmt":"2019-02-07T00:58:56","guid":{"rendered":"https:\/\/propertynoise.co.nz\/au\/?p=16822"},"modified":"2019-02-07T13:58:56","modified_gmt":"2019-02-07T00:58:56","slug":"purplebricks-in-new-partnership-to-eat-through-aussie-real-estate-model","status":"publish","type":"post","link":"https:\/\/propertynoise.co.nz\/au\/purplebricks-in-new-partnership-to-eat-through-aussie-real-estate-model\/","title":{"rendered":"Purplebricks in new partnership to \u2018eat through\u2019 Aussie real estate model"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>PHOTO:\u00a0Purplebricks has signed a new commercial partnership deal to help it \u201ceat through\u201d the conventional model of commission-based real estate,\u00a0as it moves to accelerate its ambitious Australian business.<\/strong><\/p>\n<p>Purplebricks has signed on King Kong, a full-service digital marketing agency, to lead its digital marketing in Australia.<\/p>\n<p>King Kong CEO Sabri Suby said that King Kong has a strong track record of results.<\/p>\n<p>\u201cWe will help Purplebricks eat through the conventional model of traditional, commission-based real estate agents, and look at the best way to position their offer to the market and communicate the value they offer,\u201d he said.<\/p>\n<p>\u201cWe have been undertaking detailed market research to find what the general sentiment on real estate agents in the marketplace \u2013 what are the pains, fears, hopes and dreams of people listing their houses.<\/p>\n<p>\u201cWe will be implementing sophisticated sales funnels for Purplebricks to take complete strangers and turn them into piping hot sales leads, to help Purplebricks in its quest to completely disrupt the real estate landscape.\u201d<\/p>\n<p>READ MORE VIA <a href=\"https:\/\/www.realestatebusiness.com.au\/breaking-news\/18220-purplebricks-in-new-partnership-to-eat-through-aussie-real-estate-model\">REB<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>https:\/\/www.instagram.com\/p\/BsT-L5NF3dU\/<\/p>\n<p><a class=\"twitter-timeline\" data-width=\"1200\" data-height=\"1000\" data-dnt=\"true\" href=\"https:\/\/twitter.com\/propertynoisenz?ref_src=twsrc%5Etfw\">Tweets by propertynoisenz<\/a><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; PHOTO:\u00a0Purplebricks has signed a new commercial partnership deal to<span class=\"more-link\"><a href=\"https:\/\/propertynoise.co.nz\/au\/purplebricks-in-new-partnership-to-eat-through-aussie-real-estate-model\/\">Read More &rarr;<\/a><\/span><\/p>\n","protected":false},"author":2,"featured_media":16823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[461747081],"tags":[478098512,478098521,478103526,478103525,478103524,478103523,478098513,478098579,478098510,478098514,478099365,478098511,478098705,478098533,478098509],"class_list":["entry","author-wpcomsupport","post-16822","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australian-property-real-estate-news","tag-australia","tag-australians","tag-ceo-sabri-suby","tag-digital-marketing","tag-digital-marketing-agency","tag-king-kong","tag-property","tag-property-market","tag-property-news","tag-propertynoise","tag-purplebricks","tag-real-estate","tag-real-estate-agency","tag-real-estate-agent","tag-real-estate-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Purplebricks in new partnership to \u2018eat through\u2019 Aussie real estate model - Property News Australia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/propertynoise.co.nz\/au\/purplebricks-in-new-partnership-to-eat-through-aussie-real-estate-model\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Purplebricks in new partnership to \u2018eat through\u2019 Aussie real estate model - Property News Australia\" \/>\n<meta property=\"og:description\" content=\"&nbsp; 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