{"id":21189,"date":"2019-09-25T14:40:00","date_gmt":"2019-09-25T02:40:00","guid":{"rendered":"https:\/\/propertynoise.co.nz\/au\/?p=21189"},"modified":"2019-09-25T14:40:00","modified_gmt":"2019-09-25T02:40:00","slug":"how-real-estate-agents-and-mortgage-lenders-can-use-instagram-to-boost-their-business","status":"publish","type":"post","link":"https:\/\/propertynoise.co.nz\/au\/how-real-estate-agents-and-mortgage-lenders-can-use-instagram-to-boost-their-business\/","title":{"rendered":"How real estate agents and mortgage lenders can use Instagram to boost their business"},"content":{"rendered":"

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PHOTO:\u00a0Instagram<\/strong><\/p>\n

Instagram<\/strong>\u00a0boasts a whopping\u00a01 billion<\/em>\u00a0users<\/a>, with 500 million of them logging into the platform every day. The hashtag #realestate has been used on 26 million posts, and that\u2019s merely one of endless hashtag options.<\/p>\n

So what does this tell us? For real estate agents and mortgage lenders, Instagram has the potential to be an incredibly lucrative platform for building an engaged audience and attracting new customers. In this article, we\u2019ll lay out some ground rules for real estate professionals getting started on Instagram.<\/p>\n

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How To Create Great Real Estate Content For Instagram<\/strong><\/p>\n

Above all else, Instagram is based on beautiful images.<\/p>\n

If you\u2019re an agent, you have a wealth of content at your fingertips with your listing photos. Focus on posting images that are high quality, well lit and clutter free. Your target audience is an aspirational one, so when posting listing photos ask yourself, \u201cwould this image make a buyer want to live here?\u201d<\/p>\n

READ MORE VIA HOUSING WIRE<\/p>\n