{"id":23437,"date":"2020-01-31T13:28:03","date_gmt":"2020-01-31T00:28:03","guid":{"rendered":"https:\/\/propertynoise.co.nz\/au\/?p=23437"},"modified":"2020-01-31T13:28:13","modified_gmt":"2020-01-31T00:28:13","slug":"acm-and-antony-catalanos-today-partner-with-real-estate-agents-on-revolutionary-digital-marketing-solution","status":"publish","type":"post","link":"https:\/\/propertynoise.co.nz\/au\/acm-and-antony-catalanos-today-partner-with-real-estate-agents-on-revolutionary-digital-marketing-solution\/","title":{"rendered":"ACM and Antony Catalano\u2019s Today partner with real estate agents on \u2018revolutionary digital marketing solution\u2019"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>PHOTO:  <em>Catalano insists he isn\u2019t challenging Domain or realestate.com.au<\/em> <\/strong><\/p>\n\n\n\n<p class=\"has-drop-cap wp-block-paragraph\">New ACM boss Antony Catalano is&nbsp;<a href=\"https:\/\/mumbrella.com.au\/real-estate-business-partners-with-antony-catalanos-today-on-new-advertising-approach-614769\" target=\"_blank\" rel=\"noreferrer noopener\">combining his regional media business with his real estate knowledge<\/a>, announcing a partnership between ACM and&nbsp;<a href=\"https:\/\/mumbrella.com.au\/antony-catalano-travis-day-and-simon-kent-launch-property-marketing-agency-today-580265\" target=\"_blank\" rel=\"noreferrer noopener\">The Today Business<\/a>&nbsp;which will see them deliver an \u2018enhanced digital solution\u2019 platform to six real estate agencies in Newcastle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The six will form a pilot for the targeted advertising project with Catalano calling it a \u2018digital revolution\u2019.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The \u2018enhanced digital media solution\u2019, named Today Acquire, represented a \u201cdigital revolution for mum and dad vendors selling their greatest asset\u201d, said Catalano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The pilot will use direct buyer acquisition software combined with existing print campaigns to drive improved overall awareness and lead generation for residential property sales. The pilot will launch in February with the six agent partners, including PRD Newcastle, PRD Shoal Bay, Street Property, Walkom Real Estate, O\u2019Meara Property and First National Newcastle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis type of targeted digital media has traditionally only been available to large-scale advertisers but we\u2019re now making it available for individual listings; large or small,\u201d said Catalano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">READ MORE VIA <a href=\"https:\/\/mumbrella.com.au\/acm-and-antony-catalanos-today-partner-with-real-estate-agents-on-revolutionary-digital-marketing-solution-615087\">MUMBRELLA<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PHOTO: Catalano insists he isn\u2019t challenging Domain or realestate.com.au New<span class=\"more-link\"><a href=\"https:\/\/propertynoise.co.nz\/au\/acm-and-antony-catalanos-today-partner-with-real-estate-agents-on-revolutionary-digital-marketing-solution\/\">Read More &rarr;<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":23438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[461747081],"tags":[478108604,478103543,478108051,478100954,478098828,478098737,478108605],"class_list":["entry","author-data123nz","post-23437","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australian-property-real-estate-news","tag-acm","tag-antony-catalano","tag-domain-com-au","tag-newcastle-real-estate","tag-real-estate-agents","tag-realestate-com-au","tag-today-acquire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ACM and Antony Catalano\u2019s Today partner with real estate agents on \u2018revolutionary digital marketing solution\u2019 - Property News Australia<\/title>\n<meta name=\"robots\" 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