{"id":36739,"date":"2022-02-01T10:46:52","date_gmt":"2022-01-31T21:46:52","guid":{"rendered":"https:\/\/propertynoise.co.nz\/au\/?p=36739"},"modified":"2022-02-01T10:46:52","modified_gmt":"2022-01-31T21:46:52","slug":"new-realestate-com-au-marketing-campaign-watch","status":"publish","type":"post","link":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/","title":{"rendered":"New realestate.com.au marketing campaign | WATCH"},"content":{"rendered":"<p><strong>PHOTO: REA Group General Manager Consumer Marketing Sarah Myers.<\/strong><\/p>\n<h3 id=\"h-australia-s-passion-for-property-continues-into-2022-with-12-6-million-australians-visiting-realestate-com-au-each-month-on-their-search-for-the-next-property-to-call-home\">Australia\u2019s passion for property continues into 2022 with 12.6 million Australians visiting realestate.com.au\u00a0each month on their search for the next property to call home.<\/h3>\n<p>The latest campaign from <a href=\"https:\/\/propertynoise.co.nz\/au\/?s=realestate.com.au&amp;submit=Search\">realestate.com.au<\/a> explores the vast range of houses Australians spend their lives surrounded by.<\/p>\n<p><iframe title=\"Property outlook for 2022 | Realestate.com.au\" width=\"1380\" height=\"776\" data-src=\"https:\/\/www.youtube.com\/embed\/A_MWN9kTw2k?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe><\/p>\n<p>From renting a terrace with housemates to renovating the \u2018worst house on the best street\u2019 and upgrading to \u2018that special house to house your fleet\u2019, the new creative explores the narrative that there is one special house for you \u2013\u00a0<em>and that\u2019s home<\/em>.<\/p>\n<p>The campaign\u00a0makes use of diverse property drone photography captured in Sydney, Melbourne and Brisbane and will be used in localised outdoor placements and in digital display.Launching nationally on Saturday evening, during the broadcast of the Australian Open finals, the music of Australian duo Angus and Julia Stone complemented the vision of the subtle human ways people interact with their homes, suggesting\u00a0realestate.com.au\u00a0is there for every stage of the home ownership lifecycle.<\/p>\n<p>General Manager Consumer Marketing\u00a0Sarah Myers\u00a0said there was no doubt Australians loved property.<\/p>\n<div class=\"entry-featured-img-wrap\"><a class=\"entry-featured-img-link\" href=\"https:\/\/propertynoise.co.nz\/au\/a-blast-from-the-past-arnie-discovers-realestate-com-au-watch\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"attachment-hoot-medium-thumb entry-content-featured-img entry-grid-featured-img wp-post-image jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2021\/09\/arnie-600w.jpg?resize=460%2C270&amp;ssl=1\" alt=\"Arnold Schwarzenegger\" width=\"460\" height=\"270\" data-lazy-loaded=\"1\" \/><\/a><\/div>\n<div class=\"entry-grid-content\">\n<header class=\"entry-header\">\n<h2 class=\"entry-title\"><a href=\"https:\/\/propertynoise.co.nz\/au\/a-blast-from-the-past-arnie-discovers-realestate-com-au-watch\/\" rel=\"bookmark\">A blast from the past \u2013 Arnie discovers realestate.com.au |<\/a><\/h2>\n<\/header>\n<\/div>\n<p>\u201cRealestate.com.au is now Australia\u2019s seventh largest online brand,\u00a0with Australians using our platforms as part of their everyday lives,\u201d Ms Myers said.<\/p>\n<p>\u201cOf the 12.6 million people who visit realestate.com.au on average each month, 6.7 million are exclusive to our site.<\/p>\n<p>\u201cWhether a person is buying, selling, or just dreaming about home ownership, we know and understand our audiences and there remains a lot of activity and optimism. We leverage our behavioural data and market trends to form the foundation of our brand positioning and communication strategy.\u201d<\/p>\n<p>The creative was brought to life by the team at Brand+Story with Thinkerbell delivering creative strategy.<\/p>\n<p>The multichannel campaign will feature prominently across news and entertainment content on Channel 7, 9 10 and BVOD and will be complemented with online video, social, outdoor, digital display, and audio.<\/p>\n<p>READ MORE VIA <a href=\"https:\/\/eliteagent.com\/new-realestate-com-au-marketing-campaign-hits-home\/\">ELITE AGENT<\/a><\/p>\n<p>https:\/\/www.instagram.com\/p\/CZNcuZnhp0a\/?utm_source=ig_web_copy_link<\/p>\n<h3 class=\"widget-title\"><span class=\"accent-typo\">MOST POPULAR<\/span><\/h3>\n<ul class=\"widgets-list-layout no-grav\">\n<li><a class=\"bump-view\" title=\"THE CHAMP: Rafa Nadal's lifestyle of the RICH &amp; FAMOUS\" href=\"https:\/\/propertynoise.co.nz\/au\/the-champ-rafa-nadals-lifestyle-of-the-rich-famous\/\" data-bump-view=\"tp\"><img decoding=\"async\" class=\"widgets-list-layout-blavatar ls-is-cached lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Rafa-Nadal.jpg?fit=590%2C350&amp;ssl=1&amp;resize=40%2C40\" alt=\"THE CHAMP: Rafa Nadal's lifestyle of the RICH &amp; FAMOUS\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Rafa-Nadal.jpg?fit=590%2C350&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"THE CHAMP: Rafa Nadal's lifestyle of the RICH &amp; FAMOUS\" href=\"https:\/\/propertynoise.co.nz\/au\/the-champ-rafa-nadals-lifestyle-of-the-rich-famous\/\" data-bump-view=\"tp\">THE CHAMP: Rafa Nadal&#8217;s lifestyle of the RICH &amp; FAMOUS<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"A TRUE AUSSIE CHAMP: Inside the lavish life of Australian tennis legend Ash Barty\" href=\"https:\/\/propertynoise.co.nz\/au\/a-true-aussie-champ-inside-the-lavish-life-of-australian-tennis-legend-ash-barty\/\" data-bump-view=\"tp\"><img decoding=\"async\" class=\"widgets-list-layout-blavatar ls-is-cached lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Ash-Barty-2022-Womens-Australian-Open-Winner.jpeg?fit=1024%2C1024&amp;ssl=1&amp;resize=40%2C40\" alt=\"A TRUE AUSSIE CHAMP: Inside the lavish life of Australian tennis legend Ash Barty\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Ash-Barty-2022-Womens-Australian-Open-Winner.jpeg?fit=1024%2C1024&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"A TRUE AUSSIE CHAMP: Inside the lavish life of Australian tennis legend Ash Barty\" href=\"https:\/\/propertynoise.co.nz\/au\/a-true-aussie-champ-inside-the-lavish-life-of-australian-tennis-legend-ash-barty\/\" data-bump-view=\"tp\">A TRUE AUSSIE CHAMP: Inside the lavish life of Australian tennis legend Ash Barty<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Australia's 30 most expensive postcodes to rent a house\" href=\"https:\/\/propertynoise.co.nz\/au\/australias-30-most-expensive-postcodes-to-rent-a-house\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Rents.jpg?fit=636%2C382&amp;ssl=1&amp;resize=40%2C40\" alt=\"Australia's 30 most expensive postcodes to rent a house\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Rents.jpg?fit=636%2C382&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Australia's 30 most expensive postcodes to rent a house\" href=\"https:\/\/propertynoise.co.nz\/au\/australias-30-most-expensive-postcodes-to-rent-a-house\/\" data-bump-view=\"tp\">Australia&#8217;s 30 most expensive postcodes to rent a house<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Star realtor wiped from agency\u2019s books\" href=\"https:\/\/propertynoise.co.nz\/au\/star-realtor-wiped-from-agencys-books\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Jonathan-Eyles.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" alt=\"Star realtor wiped from agency\u2019s books\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Jonathan-Eyles.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Star realtor wiped from agency\u2019s books\" href=\"https:\/\/propertynoise.co.nz\/au\/star-realtor-wiped-from-agencys-books\/\" data-bump-view=\"tp\">Star realtor wiped from agency\u2019s books<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Gina Rinehart\u2019s mammoth property sale across the country\" href=\"https:\/\/propertynoise.co.nz\/au\/gina-rineharts-mammoth-property-sale-across-the-country\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2018\/05\/Gina-Rinehart..jpg?fit=650%2C488&amp;ssl=1&amp;resize=40%2C40\" alt=\"Gina Rinehart\u2019s mammoth property sale across the country\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2018\/05\/Gina-Rinehart..jpg?fit=650%2C488&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Gina Rinehart\u2019s mammoth property sale across the country\" href=\"https:\/\/propertynoise.co.nz\/au\/gina-rineharts-mammoth-property-sale-across-the-country\/\" data-bump-view=\"tp\">Gina Rinehart\u2019s mammoth property sale across the country<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Interest rates expected to rise as early as May 2022 | WATCH\" href=\"https:\/\/propertynoise.co.nz\/au\/interest-rates-expected-to-rise-as-early-as-may-2022-watch\/\" data-bump-view=\"tp\" aria-current=\"page\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Interest-Rates.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" alt=\"Interest rates expected to rise as early as May 2022 | WATCH\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Interest-Rates.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Interest rates expected to rise as early as May 2022 | WATCH\" href=\"https:\/\/propertynoise.co.nz\/au\/interest-rates-expected-to-rise-as-early-as-may-2022-watch\/\" data-bump-view=\"tp\" aria-current=\"page\">Interest rates expected to rise as early as May 2022 | WATCH<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"What does it mean for Australia if the US SUPERBUBBLE bursts?\" href=\"https:\/\/propertynoise.co.nz\/au\/what-does-it-mean-for-australia-if-the-us-superbubble-bursts\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/11\/Crash.jpg?fit=650%2C366&amp;ssl=1&amp;resize=40%2C40\" alt=\"What does it mean for Australia if the US SUPERBUBBLE bursts?\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/11\/Crash.jpg?fit=650%2C366&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"What does it mean for Australia if the US SUPERBUBBLE bursts?\" href=\"https:\/\/propertynoise.co.nz\/au\/what-does-it-mean-for-australia-if-the-us-superbubble-bursts\/\" data-bump-view=\"tp\">What does it mean for Australia if the US SUPERBUBBLE bursts?<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Billionaire pub baron hands his ex a $7.5 million mansion\" href=\"https:\/\/propertynoise.co.nz\/au\/billionaire-pub-baron-hands-his-ex-a-7-5-million-mansion\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/11\/model-Madeline-Holtznagel.jpg?fit=634%2C542&amp;ssl=1&amp;resize=40%2C40\" alt=\"Billionaire pub baron hands his ex a $7.5 million mansion\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/11\/model-Madeline-Holtznagel.jpg?fit=634%2C542&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Billionaire pub baron hands his ex a $7.5 million mansion\" href=\"https:\/\/propertynoise.co.nz\/au\/billionaire-pub-baron-hands-his-ex-a-7-5-million-mansion\/\" data-bump-view=\"tp\">Billionaire pub baron hands his ex a $7.5 million mansion<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"OnlyFans stars luxurious waterfront mansion | WATCH\" href=\"https:\/\/propertynoise.co.nz\/au\/onlyfans-stars-luxurious-waterfront-mansion-watch\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/12\/OnlyFans-stars.jpg?fit=634%2C792&amp;ssl=1&amp;resize=40%2C40\" alt=\"OnlyFans stars luxurious waterfront mansion | WATCH\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2020\/12\/OnlyFans-stars.jpg?fit=634%2C792&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"OnlyFans stars luxurious waterfront mansion | WATCH\" href=\"https:\/\/propertynoise.co.nz\/au\/onlyfans-stars-luxurious-waterfront-mansion-watch\/\" data-bump-view=\"tp\">OnlyFans stars luxurious waterfront mansion | WATCH<\/a><\/div>\n<\/li>\n<li><a class=\"bump-view\" title=\"Former real estate agent stalked woman on social media\" href=\"https:\/\/propertynoise.co.nz\/au\/former-real-estate-agent-stalked-woman-on-social-media\/\" data-bump-view=\"tp\"><img loading=\"lazy\" decoding=\"async\" class=\"widgets-list-layout-blavatar lazyloaded\" src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Real-Estate-Agent.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" alt=\"Former real estate agent stalked woman on social media\" width=\"40\" height=\"40\" data-pin-nopin=\"true\" data-src=\"https:\/\/i0.wp.com\/www.propertynoise.com.au\/wp-content\/uploads\/2022\/01\/Real-Estate-Agent.jpg?fit=1200%2C675&amp;ssl=1&amp;resize=40%2C40\" \/><\/a>\n<div class=\"widgets-list-layout-links\"><a class=\"bump-view\" title=\"Former real estate agent stalked woman on social media\" href=\"https:\/\/propertynoise.co.nz\/au\/former-real-estate-agent-stalked-woman-on-social-media\/\" data-bump-view=\"tp\">Former real estate agent stalked woman on social media<\/a><\/div>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>PHOTO: REA Group General Manager Consumer Marketing Sarah Myers. Australia\u2019s<span class=\"more-link\"><a href=\"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/\">Read More &rarr;<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":36740,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[461747081],"tags":[478098512,478098521,478104418,478098513,478098579,478098510,478098514,478119647,478098511,478098705,478098533,478098828,478098509,478098737,478119648],"class_list":["entry","author-data123nz","post-36739","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australian-property-real-estate-news","tag-australia","tag-australians","tag-marketing-campaign","tag-property","tag-property-market","tag-property-news","tag-propertynoise","tag-rea-group-general-manager-consumer-marketing","tag-real-estate","tag-real-estate-agency","tag-real-estate-agent","tag-real-estate-agents","tag-real-estate-news","tag-realestate-com-au","tag-realestate-com-au-marketing-campaign"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New realestate.com.au marketing campaign | WATCH - Property News Australia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New realestate.com.au marketing campaign | WATCH - Property News Australia\" \/>\n<meta property=\"og:description\" content=\"PHOTO: REA Group General Manager Consumer Marketing Sarah Myers. Australia\u2019sRead More &rarr;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/\" \/>\n<meta property=\"og:site_name\" content=\"Property News Australia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PropertyNoiseNZ\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-31T21:46:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Property Noise Group\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@propertynoisenz\" \/>\n<meta name=\"twitter:site\" content=\"@propertynoisenz\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Property Noise Group\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/\"},\"author\":{\"name\":\"Property Noise Group\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/person\\\/175c8981af50e593000aa8ad7aab9d84\"},\"headline\":\"New realestate.com.au marketing campaign | WATCH\",\"datePublished\":\"2022-01-31T21:46:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/\"},\"wordCount\":464,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Sarah-Myers.jpg\",\"keywords\":[\"australia\",\"Australians\",\"marketing campaign\",\"property\",\"property market\",\"Property News\",\"propertynoise\",\"REA Group General Manager Consumer Marketing\",\"real estate\",\"real estate agency\",\"real estate agent\",\"real estate agents\",\"Real Estate News\",\"realestate.com.au\",\"realestate.com.au marketing campaign\"],\"articleSection\":[\"Australian Property &amp; Real Estate News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/\",\"name\":\"New realestate.com.au marketing campaign | WATCH - Property News Australia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Sarah-Myers.jpg\",\"datePublished\":\"2022-01-31T21:46:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#primaryimage\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Sarah-Myers.jpg\",\"contentUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Sarah-Myers.jpg\",\"width\":1280,\"height\":720,\"caption\":\"REA Group General Manager Consumer Marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/new-realestate-com-au-marketing-campaign-watch\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New realestate.com.au marketing campaign | WATCH\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#website\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\",\"name\":\"Property News Australia\",\"description\":\"Property News | Real Estate News | Australia\",\"publisher\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#organization\",\"name\":\"The Property Noise Group\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/Property-Noise-Australia.jpg\",\"contentUrl\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/Property-Noise-Australia.jpg\",\"width\":1120,\"height\":160,\"caption\":\"The Property Noise Group\"},\"image\":{\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/PropertyNoiseNZ\\\/\",\"https:\\\/\\\/x.com\\\/propertynoisenz\",\"http:\\\/\\\/propertynoisenz\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/propertynoise.co.nz\\\/au\\\/#\\\/schema\\\/person\\\/175c8981af50e593000aa8ad7aab9d84\",\"name\":\"Property Noise Group\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g\",\"caption\":\"Property Noise Group\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New realestate.com.au marketing campaign | WATCH - Property News Australia","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/","og_locale":"en_US","og_type":"article","og_title":"New realestate.com.au marketing campaign | WATCH - Property News Australia","og_description":"PHOTO: REA Group General Manager Consumer Marketing Sarah Myers. Australia\u2019sRead More &rarr;","og_url":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/","og_site_name":"Property News Australia","article_publisher":"https:\/\/www.facebook.com\/PropertyNoiseNZ\/","article_published_time":"2022-01-31T21:46:52+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg","type":"image\/jpeg"}],"author":"Property Noise Group","twitter_card":"summary_large_image","twitter_creator":"@propertynoisenz","twitter_site":"@propertynoisenz","twitter_misc":{"Written by":"Property Noise Group","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#article","isPartOf":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/"},"author":{"name":"Property Noise Group","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/person\/175c8981af50e593000aa8ad7aab9d84"},"headline":"New realestate.com.au marketing campaign | WATCH","datePublished":"2022-01-31T21:46:52+00:00","mainEntityOfPage":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/"},"wordCount":464,"commentCount":0,"publisher":{"@id":"https:\/\/propertynoise.co.nz\/au\/#organization"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#primaryimage"},"thumbnailUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg","keywords":["australia","Australians","marketing campaign","property","property market","Property News","propertynoise","REA Group General Manager Consumer Marketing","real estate","real estate agency","real estate agent","real estate agents","Real Estate News","realestate.com.au","realestate.com.au marketing campaign"],"articleSection":["Australian Property &amp; Real Estate News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/","url":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/","name":"New realestate.com.au marketing campaign | WATCH - Property News Australia","isPartOf":{"@id":"https:\/\/propertynoise.co.nz\/au\/#website"},"primaryImageOfPage":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#primaryimage"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#primaryimage"},"thumbnailUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg","datePublished":"2022-01-31T21:46:52+00:00","breadcrumb":{"@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#primaryimage","url":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg","contentUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2022\/02\/Sarah-Myers.jpg","width":1280,"height":720,"caption":"REA Group General Manager Consumer Marketing"},{"@type":"BreadcrumbList","@id":"https:\/\/propertynoise.co.nz\/au\/new-realestate-com-au-marketing-campaign-watch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/propertynoise.co.nz\/au\/"},{"@type":"ListItem","position":2,"name":"New realestate.com.au marketing campaign | WATCH"}]},{"@type":"WebSite","@id":"https:\/\/propertynoise.co.nz\/au\/#website","url":"https:\/\/propertynoise.co.nz\/au\/","name":"Property News Australia","description":"Property News | Real Estate News | Australia","publisher":{"@id":"https:\/\/propertynoise.co.nz\/au\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/propertynoise.co.nz\/au\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/propertynoise.co.nz\/au\/#organization","name":"The Property Noise Group","url":"https:\/\/propertynoise.co.nz\/au\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/logo\/image\/","url":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2017\/04\/Property-Noise-Australia.jpg","contentUrl":"https:\/\/propertynoise.co.nz\/au\/wp-content\/uploads\/2017\/04\/Property-Noise-Australia.jpg","width":1120,"height":160,"caption":"The Property Noise Group"},"image":{"@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/PropertyNoiseNZ\/","https:\/\/x.com\/propertynoisenz","http:\/\/propertynoisenz"]},{"@type":"Person","@id":"https:\/\/propertynoise.co.nz\/au\/#\/schema\/person\/175c8981af50e593000aa8ad7aab9d84","name":"Property Noise Group","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/af2bf84b4d56686eb3a56198b9c42b70fbfd61e2345c6cdbe78ec64d72d424d1?s=96&r=g","caption":"Property Noise Group"}}]}},"_links":{"self":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/36739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/comments?post=36739"}],"version-history":[{"count":1,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/36739\/revisions"}],"predecessor-version":[{"id":36741,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/posts\/36739\/revisions\/36741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/media\/36740"}],"wp:attachment":[{"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/media?parent=36739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/categories?post=36739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/propertynoise.co.nz\/au\/wp-json\/wp\/v2\/tags?post=36739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}