PHOTO: Dr Michael Lee, senior lecturer of marketing at the University of Auckland Business School Photo credit: Newshub

“It also features a separate laundry which mum will love and a large double garage for dad.”

“The kitchen is nice and modern ladies and a very good size, as is the open plan dining and lounge. And YES there is a lovely big and modern garage for Dad and family toys!”

“Mum will love the loads of bench space in the kitchen and neat and tidy scullery and the chance to be first to use the oven!”

These are actual phrases, used in real estate advertising currently online.

My husband and I were house-hunting last year and I remember being amused by all the references I was seeing telling me – the mum – I would love a spacious kitchen, while my husband – the dad – would appreciate escaping to a ‘man-cave’.

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