single ladies

PHOTO: A blog on an Australian real estate website targeting single females buying property has gone viral for all the wrong reasons.

The blog titled ‘Buying as a single lady’ was published on Bathurst Real Estate’s website and promptly removed after backlash on social media claimed the post was “sexist” and “misogynistic”.

The piece seemed to start off on a positive note, empowering single females who are buying property: “You’re a single lady and you’re content not (to) have a ring on your finger”. But it then took a sharp turn that angered many people online.

“You may prefer the emotional and financial back-up of a spouse,” the post reads.

'Buying as a single lady' a blog post on Bathurst Real Estate website which has since been removed.
The blog post ‘Buying as a single lady’ was published on Bathurst Real Estate’s website and swiftly removed after a fierce backlash. Source: Facebook

Blog accuses women of ‘going wild’ when buying a home

The article continues suggesting single women can “go wild when buying” as they are “responsible only for themselves” however, it cautions that females “are well known for reasoning with their hearts, not their heads – and many of us love to nest.”

Women are then warned buying property can go wrong “especially if there is no man beside you to offer logic to the situation”.

It then advises women should spend a maximum of 30 per cent of their after-tax income on a mortgage and links to an online calculator to help work out that number along with the advice – “whatever you do, stand by this number (rather than a man)”.

The post ends on the assumption that as a single woman, a property is potentially the biggest financial decision one can make.

“And as a single lady, the ring is on your finger when finding your dream home.”

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