PHOTO: FILE
📅 From Dawn to Deals – The Machine-Like Routine of Alexander Phillips
Meet Alexander Phillips – partner at Phillips Pantzer Donnelley, Sydney real estate royalty, and the #1 selling agent in Australia for nine years straight. With a jaw-dropping $973 million in sales last year alone (and a personal best of $1.1 billion), Phillips isn’t just playing the game—he owns it.
🔑 His secret? Ruthless structure. Relentless hustle. Laser-focused client service. And absolutely zero excuses.
🛁 4AM Baths & Boardroom Manifestation
Phillips’ day begins before the sun is up—with a steaming hot bath at 4:00 AM. “That’s when I manifest the day,” he says. Next, it’s a workout, a protein-packed breakfast (courtesy of his own pan), and a coffee pitstop in Darlinghurst.
🗂️ By 6:45 AM, he’s in the office writing meticulous notes for every meeting. Calls start at 7:20 AM, and by 9:00 AM, it’s full steam ahead—10 to 15 appointments a day, every day.
🚗 His Porsche 911 becomes a mobile command centre between meetings. Lunch? Packed the night before by his wife Brighid, ready in the car. Phones are off in appointments—Phillips is 100% present with clients.
🏠 A Sales Machine Like No Other
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💼 205 properties sold in 2024
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📍 Focused on Sydney’s Eastern Suburbs
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💸 Record suburb sales like $18.55M in South Coogee and $26M in Vaucluse
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🔁 Average time on market: just 15 days
Phillips is more than a listing agent—he’s a closer, building urgency from day one, creating IPO-style buyer competition, and delivering results fast.
👨👩👦 Sales DNA Runs Deep
Born (literally) in the front seat of a Rolls-Royce, Phillips learned deal-making early from his father and grandfather, who sold sports cars and earthmoving equipment. By Year 12, he was already interning in real estate. The rest is billion-dollar history.
His mentors? Real estate legends like John McGrath and Ivan Bresic. His hustle? Built on 100 phone calls a day, strategic follow-ups, and an instinctive grasp of buyer psychology.
Alexander Phillips
🧠 No Scripts. No Robots. Just Pure Sales Intuition.
Phillips doesn’t do sales “scripts.” He tailors his pitch with pinpoint emotional intelligence and a deep understanding of the market. “You’re tempting them… getting them frothy for the property,” he explains.
And when he gets it right? Streets talk. Vendors brag. And the next deal is practically locked in.
10 Queens Ave Vaucluse sold by Alexander Phillips for $26,000,000 in 2024.
🐾 Dog Poo & Domain Covers: Building a Brand from the Pavement Up
Whether it’s hand-delivering 500 copies of a marketing spread or literally tracking dog poo through a house before a record-breaking auction, Phillips isn’t afraid to get his hands dirty. “I still carry A-frame signs and lift garden pots. I’m in it.”
🏖️ Work Seven Days, Rest Like a King
Yes, Phillips works every day. But he also takes 10 to 12 weeks off each year in carefully carved-out blocks. His secret weapon? Rested, focused re-entry. While away, his phone is diverted and his mind is free to reset.
Alexander Phillips
💸 So… What Does He Make?
Let’s talk numbers:
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💵 1.7% of $1B = $17 million
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🤝 Shared with his team of 7 high-performing assistants
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🏘️ Holds nine investment properties
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🏠 Lives in waterfront Vaucluse
“It’s lucrative, but it’s a grind,” he admits. But make no mistake—Alexander Phillips has built a real estate empire from hustle, heart, and a schedule that would scare most mortals.
SOURCE: FORBES