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PHOTO: Eduardo “Eddie” Santos
Together with an American business partner, Eduardo Santos acquired the master franchise of RE/MAX for the Philippines and launched in 2012
On average, each RE/MAX agent closed 15 transactions in 2017 with a sales volume of Php243 million, earning Php3.7 million worth of commissions in the process
Eduardo “Eddie” Santos’ journey as a real estate broker began with a crisis.
More specifically, the Asian financial crisis of 1997. Santos was then working for the Philippine office of an Indonesian stock brokerage firm when the crisis hit 21 years ago. With economies crashing and currencies becoming devalued, the firm had no choice but to close up shop and fire its employees.
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