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PHOTO: NAR

While many people know that a Realtor helps consumers buy and sell homes, not many know that a Realtor and a real estate agent are not the same. Last week, the National Association of Realtors launched the “That’s Who We R” campaign that seeks to educate consumers on the difference and the value of Realtors.

The term “Realtor” is a registered trademark that identifies a real estate professional who is a member of the National Association of Realtors and abides by the Realtor Code of Ethics. More than just agents who help clients buy and sell homes, Realtors are advocates for property owners, engaged community members and trusted advisors with in-depth knowledge of the industry. The new NAR campaign features compelling stories about Realtors helping individuals and families find homes and property, build communities and turn their dreams into realities.

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