PHOTO: Jessica Melling (pictured) a property manager with LJ Hooker Robina on the Gold Coast. SUPPLIED
A property manager advises first-time renters to tidy up their social media presence and consider submitting a cover letter to enhance their chances of securing a rental property.
Jessica Melling, a seasoned property manager at LJ Hooker in Robina, Queensland, cautions prospective tenants, especially those new to renting, that landlords and agents frequently vet applicants through their social media profiles.
Melling emphasized the significance of creating a favorable impression through one’s online persona, noting that property managers often utilize social media to provide landlords with additional insights into potential tenants.
A property manager has urged firsttime renters to ‘clean up’ their social media profiles if they want to boost their chances of owning a rental home
She likened the process to a first date, suggesting that public social media profiles should be curated with care, as they can influence a landlord’s decision regarding tenancy.
Moreover, Melling stressed the importance of providing a cover letter, particularly in cases where applicants fail to do so. According to her, these documents help landlords gain a deeper understanding of applicants who may not have a robust rental history.
Australia’s national vacancy rate remain stubbornly low as renters struggle to find places to live (pictured, renters inspecting a property)
In light of Australia’s persistently low rental vacancy rates, Melling highlighted the necessity for prospective tenants to distinguish themselves. She recommended submitting a cover letter with rental applications and bringing a physical copy to property viewings to make a memorable impression on property managers.
Melling’s advice aligns with the experience of first-time renter Jarrod Pienaar, an apprentice plumber, who found success in the rental market by incorporating cover letters into his applications.
However, some tenant advocates criticize the practice of scrutinizing social media profiles, considering it an invasion of privacy and a manifestation of the power imbalance between landlords and renters.
Despite these challenges, Melling encourages tenants to remain proactive, ensuring their applications are complete with reliable references and financial information, even in competitive rental markets.
In summary, Melling’s guidance underscores the importance of presenting oneself positively through both online and offline channels to secure rental accommodation in a competitive market.
Tips for first-time tenants
SOURCE: THE DAILY MAIL