PHOTO: Mike McColl, Managing Director of International Realty
In the digital age, having a great website that attracts both buyers and sellers is more important than ever. Mike McColl, Managing Director of International Realty, recently won the award for Best Real Estate Website, and here he shares the three reasons his website was named number one in New Zealand.
The way you present your agency website to both buyers and sellers is just as important as the way you present a home to potential buyers.
At least that’s the belief of Mike McColl, Managing Director of New Zealand-based International Realty, who recently took out the award for Best Real Estate Website in New Zealand at the Asia Pacific Property Awards.
Mike is an industry expert with more than 15 years’ experience with the three largest real estate companies in Auckland.
In the digital age, agents are generating more and more leads through various online sources and your company’s website is often the focal point. Prior to designing his site Mike spent many months researching exactly what both buyers and sellers wanted in a website and went on to build an incredibly powerful marketing tool for his business.
Transparency and Convenience
Mike believes that potential sellers need more information than what most agents currently provide. At the same time, buyers need convenience.
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