PHOTO: PropertyRender.com
Many countries are experiencing tightened restrictions within the real estate industry which has meant no more inspections, open houses or auctions can legally be carried out. These restrictions have made it exceedingly difficult for real estate agents and property managers to show potential buyers and renters through their properties and achieve transactions. However, fortunately, virtual reality technology has provided a solution to this problem in the form of virtual inspections.
“Many agents are using 360 cameras, but many do not have the resources to professionally stitch and edit these images, add 360 virtual furniture to empty rooms, or compile and generate a virtual tour to post online”, says Steven Ungermann, founder of PropertyRender.com.
PropertyRender.com is an Australian proptech startup helping real estate agents, agencies and portals around the world to overcome the challenges from the Covid19 situation with innovative products that enhance existing real estate marketing materials. The platform provides agents with Virtual Tours Creation as a Service (VTCaaS) so agents can publish professional virtual tours and allow prospective buyers and renters to inspect properties 24/7 during this global pandemic. On top of the solution itself, Virtual Tours also allow agents and professionals to extract more data out of the virtual inspections, such as rooms visited, time per room, total time for the inspection, and other data. This information helps them better understand potential buyers (or renters) and they can then offer them additional property options tailored to suit their needs.
In addition to virtual tours there are other options for improving click-through rates on listings, and helping people visualise the layout and spaces of a home such as 360 virtual staging, interactive floor plans, motion pictures for Instagram, and professional video and photo editing using the photos and footage from their phone or camera.
“We have found that our clients experience an average of a 62% reduction in ‘time on market’ for rental properties when using additional marketing materials (such as virtual staging and real estate video) in their campaigns compared to photos only”.
PropertyRender.com is dedicated to helping agents and property managers during these tough times. In addition to helping stop the spread of the virus by limiting human interaction, virtual tours allow viewers to easily share with friends and family via social media channels, email and messaging apps. This means that the property reaches more potential buyers than a normal open home and generates more qualified leads.
About PropertyRender.com:
PropertyRender.com is a product from APIrender.com Pty Ltd, a proptech startup registered in Brisbane, Queensland, with offices in Brisbane and Sydney. PropertyRender.com currently works with real estate agents, agencies and developers in Australia and globally in New Zealand, South Africa, France, Nepal, Botswana, Zambia and more, with brands like Harcourts, REMAX, LJ Hooker, Century21, Belle Property and more. PropertyRender also works with real estate portals to provide white label solutions.
